Crave

by Melody Jane Ban

Project Brief

Create the branding for the latest food delivery app ‘Crave’. Crave is the app designed to bring desserts to people all over.

My Design

I decided to create the brand with bright colours to emulate the sweetness of dessert and to stimulate the consumers hunger. The shades of pink showcase the brand is all about being sweet and friendly to the consumer. As well, the logo uses a rounded font to further show the friendliness of the brand.